by ASH KINNEY D’HARCOURT
In the rapidly changing cultural landscape of the 1960s, the film industry explored new strategies to capture audience attention. The restrictive production code began to weaken, allowing for the emergence of the more experimental and avant-garde approaches to filmmaking that gained prominence during this decade. In film marketing, there was a discernible shift away from the traditional design elements of preceding decades that featured glamorous portraits and realism to more abstract representations of cinematic subject matter. In addition, the incorporation of vibrant color palettes, notably the distinctive use of hot pink in several of the posters showcased here, contributed to the evolution in design. [Read more…] about Movie Posters of the 1960s: Adaptation, Innovation, and Artistic Expression