Ana Elena Corte

Although seven days is not enough time to even get over jet lag, the week Jessica Carrillo and I spent in Beijing proved to be a very fruitful experience. Rushing from one side of the city to another, we were able to interview several organizations and scholars involved in demand… read more 

BEIJING, China – In my last post, I wrote about different awareness campaigns in China, trying to gather elements that these campaigns shared to reach their target audiences. In many (if not all) of the cases, the message was aimed at the general Chinese population and intended to provoke feelings… read more 

In Cameron Lagrone’s January post, she argues that “for an awareness campaign to be truly effective [it] must operate in the language of the target country, appeal to the culture of that country and use culturally relevant methods to reach the public.” Inspired by her words, I decided to explore… read more 

My last post addressed  ways in which the Chinese government has attempted to protect its domestic elephant population. Most of the efforts have been aimed at enhancing park conditions and patrols, as well as providing support to farmers affected by elephant attacks (including relocation and economic aid). Promoting elephant protection… read more