Non-Visible Link Context Last Updated March 2026 On rare occasions you may need to add non-visible link context. This visually hides contextual text, while still making it readable by Google, adaptive screen readers, and other non-visual displays. You’ll add an accessible attribute called an aria-label. This type of label is the accessibility standard adopted by all browsers and is platform agnostic. To add an aria-label to your link just follow these simple steps: Create a read more link with your contextual verbiage, as you normally would. Click the Options button and select Edit as HTML to edit the Source code Follow the example below to add the aria-label and contextual text. It is important to use a complete sentence as your label (see example). This is necessary because screen reader technology will read the aria-label only, ignoring the Read More link text. Example: <a href="https://sites.utexas.edu/cofadrupal/add-non-visible-link-context/" aria-label="Read more about adding accessible context to links">Read More <a/> Important: Take care to add your aria-label after the closing quote for your link address. When you’re done, click Edit Visually to continue editing your page. Learn More Read more about techniques for using aria-labels for describing the purpose links.
