W2O is a global communications company that empowers clients to connect with audiences in ways that are both meaningful and relevant. Our fully integrated communications, creative and interactive services bring our client messages to customers wherever they are. We don’t just execute marketing campaigns and PR tactics. We establish vital communications. Serving as communication stewards, we help clients with customers using every media channel there is, both traditional and new.
W2O Group has been ranked as a top 100 Agency in 2015 by MM&M!
Who We Are
MDigitalLife is a suite of products and services created by the W2O Group focused on understanding, engaging, and activating health care influencers. The core of MDigitalLife is a globally unique data set; the first and only database in the world to leverage a national physicians’ index mapped to a doctor’s digital footprint (Twitter, Facebook, Google+, LinkedIn, Practice Sites, Blogs, etc.). MDigitalLife has also digitally indexed the many healthcare advocacy organizations, patients, researchers and others into a software that provides groundbreaking insights from the healthcare community.
By leveraging the insights from vast data sets like these, the operating companies in the W2O Group (WCG, tWist Marketing, and BrewLife) are able to create highly targeted and measureable solutions to healthcare companies interested in gaining a broader understanding of the behaviors pertaining to the health ecosystem. For more information, please visit MDigitalLife.com.
The Role
W2O Group seeks social media savvy college student interested in health and medicine. This digital anthropologist will gather data sourced from the web to provide a deeper understanding of human behavior and online networks. The intern will work closely with seasoned professionals to assist with groundbreaking research focused on building and understanding of the online health ecosystem.
Responsibilities
- Stripping data from online sources for further analysis
- Web research to flesh out profiles based on social media bios
- Organizing data in a meaningful and functional manner
- Validating data for accuracy where necessary
- Working within the WCG team to further develop capabilities and efficiencies
- Reporting findings in both text/copy and presentation form
- Uploading digital information into major databases
Qualifications
- Ability to work at least 20 hours a week during regular business hours, prefer 40 hours
- Skilled and efficient internet researcher
- Experienced with Twitter and Tweeting
- Highly organized and mindful of deadlines, solution-oriented
- Functional with Excel, Word and PowerPoint
- Ideally candidate will have deeper excel experience, e.g., pivot tables, charts, complex formula
- Intellectually curious, forward thinker, responsive, creative
- Basic familiarity with medical profession and an interest in digital health would be preferable